:: Our Approach :: Investment Philosophy

Investment Philosophy

Long-term Philosophy - Results - focused Strategy

We are long-term investors and believe that asset allocation, not security selection, drives long - term performance. As long-term investors, we also work hard to ignore day-to-day market noise - which can easily sabotage a successful long-term investment strategy - and instead focus on identifying important, transformative trends within the global economy that have the potential to generate attractive investment returns for our clients in the future.

Our clients are equally focused on the long term. Most are already wealthy - whether as the result of an inheritance, good fortune or the accumulation of wealth from a successful career - so their primary goal is to protect what they already have, and then to grow it, over the long term, as needed, without taking an unnecessary level of risk.

The individual needs of BSW's clients are diverse and often complex, and the process of continually meeting those needs is a "living" process, with our services and advice evolving along with our clients' needs and questions. To provide our clients with the best possible advice, we evaluate a wide range of investments and provide services that include:

• Asset allocation
  The key decision that drives the long-term performance of an investment portfolio is asset allocation: the weighting of the portfolio across various broad asset classes. Therefore, advising our clients on the right asset mix and weightings for their portfolios is a cornerstone of our investment advice.
• Custom-laddered bond portfolios
  Diversification is as important in bond investing as it is in equity investing, and we achieve this through a laddered bond portfolio: a portfolio that invests in a series of bonds with a range of maturities. At BSW, we create customized-laddered portfolios to meet the specific requirements of each client.
• Diversified growth model
  This proprietary model of BSW comprises significant holdings in a broad range of asset classes that are selected not only for their absolute long-term returns, but also tested for their correlation and performance as a whole. The resulting blended portfolio is used as the foundation for every client's growth portfolio, and is recalibrated as often as necessary - but no-less-than twice a year - to reflect our evolving views on current and longer-term global economic conditions, as well as the markets' psychology. Other asset classes and investment opportunities - most of which are outlined on this page - are added to the growth model to create a customized portfolio that is appropriate to the personal investment experience, time horizon and risk tolerance of the client.
• Direct real estate
  Using our powerful professional network, we have been able to identify and provide our clients with access to direct real estate investment opportunities, domestically and internationally (e.g. the U.K. and Switzerland). Many of BSW's clients have direct real estate holdings in their portfolio, including exposure to both multi-family residential and office/commercial properties.
• Non-traditional investments
  In the search for risk-managed growth, sophisticated investors are increasingly being drawn to non-traditional investments, including hedge funds and private equity. The reason for this shift is because the performance of these investments is generally not closely correlated with that of traditional assets, and hence they have the potential to increase the overall return on the client's portfolio without necessarily increasing the risk. For those of our clients with an appetite for alternative assets, we have been successful in facilitating access to unique investment opportunities to meet their needs.

The range of capabilities we offer clients rivals that offered by many large institutional firms and reflects our results-focused business philosophy and willingness to continuously explore new ideas. Regardless of which strategy we employ, the true measure of our success always remains the same: how well BSW Wealth Partners meets your personal investment goals and needs.